Weird runs through Dr Pepper’s DNA. Its taste is hard to describe, thanks to a blend of 23 flavours and its strange name and misfit personality have always made it a bit different. Pushing consumers out of their comfort zone to try something a bit different and embrace the weird is what it does best.
Member name
Dr Pepper
For over a century, Dr Pepper’s truly unique taste has been impossible to describe and weird runs through the brand’s DNA. From its unique blend of 23 flavours, strange name and misfit personality, Dr Pepper has always been a bit different.
The brand aims to push consumers out of their comfort zone and to try something a bit different, something that is surprisingly good.